The Dangerous Game of BS’ing! | Freight 360 clips

Cold calling is an art form and Bulls*** with the prospect is part of it. But, it’s a dangerous game and to much time or the wrong context can kill the call. In this clip from the Freight 360 podcast Nate Cross discuss this strategy in cold calling.

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Freight 360
Freight 360

Freight 360 was born from a vision to share knowledge about transportation with everyone.

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