The new Freight 360 website is now available! Our complete library of podcasts, videos, blogs, and more is now searchable. If you have a topic that you'd like us to cover in an upcoming show or video, fill out the form on the contact page of our website.
Freight 360’s hosts have both been recently featured on “Put That Coffee Down,” a live show on FreightWaves hosted by Kevin Hill. Ben Kowalski joined the show on June 29th 2021 to discuss tips on how to grow a sustainable book of business for freight brokers and Nate Cross joined the show on July 27th 2021 to discuss the agent model of freight brokers. You can learn more about Put That Coffee Down by visiting https://www.freightwaves.com/news/category/media/podcast/put-that-coffee-down
Freight 360 recently launched an online freight broker training course titled “Freight Broker Basics.” After years of demand for a structured course on how to start and grow a freight brokerage, Freight 360 created its flagship course that couples nicely with a group coaching option. For details on the course contents, check out the list of modules and lessons below. You can learn more about the course at https://freight-360.teachable.com/p/freight-broker-basics
Course Contents:
Marketing? Wait, I thought I was just supposed to move freight. No one told me anything about having to learn marketing! When it comes to brokering freight, you need to remember that you are running a business operation and with that comes the need to properly market yourself. We recently had the pleasure to sit down with Blythe Brumleve from Digital Dispatch and talk all about marketing for freight brokers on Episode 103 of the Freight 360 Podcast. In this quick read, we’re going to look at some highlights of marketing tactics that freight brokers should consider.
Read MoreIf you’ve ever worked in a freight brokerage that promotes from within, you’ve probably seen a top broker that gets promoted because he/she was putting up stellar numbers. They were one of the top producers, so they got promoted to management in an attempt to created duplicates of themselves. This isn’t always the best way lead. Being a good freight broker doesn’t mean you will be a good leader in the freight brokerage world. Let’s take a look at a few areas that leaders must focus on in order to succeed in leadership.
Read MoreBeing a freight broker involves more than just acquiring customers and coordinating their loads with available carrier capacity. It also involves running or representing your company or brand. Marketing can be an often overlooked area in the freight brokering world. When done right, it can help your brokerage leaps and bounds. If you ignore marketing, or even do it poorly (which can be worse than doing nothing), it can hurt you. Let’s look at some simple things you can do to market your brokerage.
Read MoreNate Cross is a graduate of Business Management. He began his logistics career in the US military and continues to serve as a logistics officer in the Army National Guard. He transitioned into third-party logistics as a business development specialist in 2014. Nate started a podcast focused on freight brokering in 2019 called The Midnight Freight Broker to create a fun and educational conversation about the world of freight. In 2020, he joined forces with Ben, and together they rebranded the venture to Freight 360.
Benjamin Kowalski is a graduate of the University of Pittsburgh. Where he earned his Bachelor of Science in both Accounting and Finance with a minor in Economics. He did graduate coursework at Carnegie Mellon focused on Entrepreneurship. He now coaches and consults with clients in the US and Europe. Ben’s mission is to help others become the best versions of themselves through overcoming their self-limiting beliefs, fears, and diving headfirst into their goals. His passion is to develop leaders through coaching and compassion.
