Improving Your Sales Skills as a Freight Broker | Episode 308

Top freight sales pros don’t win with flashy pitches or closing tricks—they succeed by truly listening. This episode shows how strategic questioning, genuine curiosity, and overcoming ego-driven barriers create the trust and understanding that drive lasting customer relationships.

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0:38 Episode Introduction
3:29 Summer Weather and Sports Updates
6:30 Hurricane Season and Freight Impact
10:22 Illegal U-Turn Tragedy and Driver Vetting
19:44 Sales Fundamentals and Active Listening
35:04 Building Rapport Through Understanding
49:07 Being Present and Making Connections
57:27 Final Thoughts on Sales Mindset